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Get your party outfit ready for Coach x Def Jam SEA’s first virtual concert experience

It’ll be like how we used to party before the pandemic.

Large social gatherings may be on a complete hiatus for the time being but there’s no rule that says we can’t attend a concert — a virtual one, that is. New York fashion label, Coach has teamed up with Def Jam SEA to bring you a virtual concert experience like no other, featuring 13 artists across Malaysia, Singapore, Indonesia and Thailand. This also marks the house’s first virtual concert held in Southeast Asia.

The virtual concert will go live on Thursday, 24th June 2021 at 9:00PM (GMT+8 Malaysia and Singapore) and at 8:00PM (GMT+7 Thailand and Indonesia); airing across all four countries simultaneously so you’ll be partying with the whole SEA. In the line-up, you’ll find familiar, notable names; Malaysian rapper Joe Flizzow; an English-Tamil hip-hop artist Yung Raja; American-Thai rapper DABOYWAY; and Indonesian rapper and singer Rayi Putra. That’s not all, expect appearances from award-winning singer-songwriter and rapper SonaOne; home-grown producer, songwriter, and rapper Yonnyboii; and female rapper SYA. The stars will be dressed in Coach’s Pre Fall 2021 collection.

Coach x Def Jam SEA virtual concert experience line-up

Here’s the fun part — how can you get tickets, we hear you ask? From now until the 17th June 2021, customers who purchase from Coach will receive a link and password to the Coach x Def Jam SEA virtual concert experience. Since now we’re in a full lockdown, you can purchase your items from home via Coach on Delivery service.

Coach on Delivery

Fashion never stops. Continue shopping from the comforts of home with Coach on Delivery — an exclusive shopping experience just for you and Coach customers. All you need to do is find the nearest store via this website and contact the store associates via WhatsApp number. From there, you can easily share your requests and ask any questions related to your order. Once you’ve made your purchase, delivery will be arranged to your doorstep and it is complimentary.

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